JD.com directly imports Korean goods

JD.com directly imports Korean goods

Chinese e-commerce company JD.com has established a business entity in South Korea to directly purchase Korean consumer goods for sale in China. The move was announced by South Korea’s trade ministry, which said JD.com joined the Ministry of Trade, Industry and Resources and KOTRA in a briefing for about 200 Korean consumer goods companies.

During meetings on the sidelines of the event, several Korean firms signed contracts worth a combined $1.5 million to ship products through JD.com’s business-to-consumer platform in China. JD.com said it expects direct purchases of Korean goods to grow further, citing rising demand for K-beauty and K-food products driven by the global popularity of Korean culture.

Key Events

  • JD.com set up a business entity in South Korea to purchase Korean consumer goods directly for sale in China.
  • The Ministry of Trade, Industry and Resources, KOTRA, and JD.com held a briefing for about 200 Korean consumer goods companies.
  • At sideline meetings, some Korean companies signed agreements worth a combined $1.5 million to use JD.com’s B2C platform in China.
  • A JD.com official said direct purchases of Korean consumer goods will increase as demand for K-beauty and K-food grows.
  • JD.com linked the expansion to the global popularity of Korean culture.

Related Articles

JD.com sets up South Korea entity

Chinese e-commerce giant JD.com has established a business entity in South Korea, according to the trade ministry in Seoul. The new entity is designed to directly purchase Korean consumer goods and sell them in China.

The development highlights JD.com's effort to strengthen its cross-border sourcing and retail operations involving South Korean products.

Key Events

  • JD.com set up a business entity in South Korea.
  • The entity is intended to directly purchase Korean consumer goods.
  • The goods are planned for sale in China.
  • South Korea's trade ministry disclosed the development.